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Driver Awareness

Motorcycles can blend in - look twice

TRAIN YOUR BRAIN: Thinking about motorcycles can help you see them 

Picture of brainMany drivers don’t see motorcycles, or even think they’ll be driving around them. People who ride motorcycles or have family members who ride are more likely to see motorcycles in traffic. So, you can train your brain to help you see motorcycles by thinking about them or your friend or family member who rides.

You can even try noticing a feature about motorcycles – say, whether or not the rider is wearing a helmet, or what style of motorcycle he or she is riding. Thinking about elements like these can help you stay attuned to motorcycles on the road.

SEE MOTORCYCLES: Keep your eyes moving – don’t fixate on one spot

Click for demonstration of motion induced blindness Ever heard of motion-induced blindness? It’s an optical illusion that can make things seem to disappear. It happens when your brain is ignoring or discarding information – which it could be about motorcycles if you’re not thinking about them. We are really looking for cars, but not so much for motorcycles. By clicking on the picture to the left or here, you can watch a demonstration.


Check your blindspots

If a car can disappear in your blind spot, a motorcycle can really disappear.

Drive distraction free

Focus on the road — distractions can be deadly for you and other roadway users.

Use extra caution when turning graphic

Take the time to look twice for motorcycles – you just might save a life.

A Motorcyclist’s Perspective

Unless you ride, you probably haven’t considered what it’s like to be a motorcyclist in a sea of cars.

Watch this video to get some idea of what it’s like – and the next time you hit the road, remember what you see here and share the road with motorcycles.

Screen cap of motorcyclist's perspective video from TAC

For more information, contact the Utah Highway Safety Office at: